D. Reed Freeman, Colin O’Malley, Mark Partin, Ali Jessani
The “Join Session” button will become active on the day of the conference.
Targeted advertising has been scrutinized since its inception, but it has never been on such shaky legal footing as now. New legal challenges to it include the CCPA, similar state bills this legislative year, the GDPR, the pending ePrivacy Regulation, the proliferation of rigid guidance on cookies by DPAs throughout Europe, and strict new laws across Asia.  This panel will explore the legal basis for targeted advertising in the USA, Europe, and Asia, and how to navigate the increasingly-strict regulation of targeted advertising in compliance with applicable law. It will peer into the future of this important, yet controversial, business model.
D. Reed Freeman, Co-Chair, Privacy and Cybersecurity Group, WilmerHale
Colin O’Malley, Founder, Principal, Lucid Privacy Group
Mark Partin, Chief Privacy Officer, Associate General Counsel, Oracle
Ali Jessani, Privacy and Cybersecurity Group, WilmerHale
Readings:
Denmark Cookies FAQ March 2019
Germany March 2019 in German
Ireland April 2020
Italy website cookie FAQs October 2019
Latvia Cookie FAQs November 2019
Luxemburg Electronic Communications Guidance July 2017
Netherlands Cookie update March 2019
Spain November 2019In Spanish
Sweden Cookie FAQs
Sweden Cookie Rules for Advertising
UK July 2019
GDPR 2016
e-Privacy Regulation Council Draft February 2020
CCPA
IndiaPersonal Data Protection Bill 2018
